Office: AI Website Chat Assistant
A friendly assistant that can answer approved website questions around the clock, including when you are closed.
from £299
See service scope and limits →Car Dealers & Garages
AI for Car Dealers & Garages
Car buyers research at all hours, while workshop reception is busiest during the day. I help forecourts, garages and car-buying services acknowledge enquiries, collect vehicle details and handle suitable MOT or service requests. Finance, valuations and anything regulated stay with the right member of staff.
Enquiry capture and booking help for dealers and garages
I reply personally. Prefer to write it all down? Fill it out here. See the AI automation services.
Google
4.9★★★★★
Customer reviews
Trustpilot
4.7★★★★★
Based on 27 reviews
Facebook
100%Recommended
Customer recommendations
111 platform reviews and recommendations of Sam's wider web, software and SEO work. Cross-posts may appear on more than one platform.
Give the workshop phone some cover
Reg & job detailsAgreed diary rules
★★★★★
“Top site, just what we wanted. Fast and professional.”
Preston Car BuyersFacebookreview of Sam's wider work
Where car dealers & garages lose good enquiries
Enquiries come in after hours
A buyer may message about a car at 10pm when the forecourt is shut. Chat or phone cover can answer approved questions and collect their details for the morning team.
The workshop phone never stops
AI phone answering can take the registration and preferred slot, and book where it is connected to the diary and the request fits your agreed rules.
Finance & valuation leads go cold
A valuation or finance enquiry needs a prompt acknowledgement, but regulated advice belongs with a person. The workflow can collect the basics and route it correctly.
What I can take off your plate
AI website chat using approved answers and capturing buyer details
MOT & service booking requests, with agreed diary rules
Prompt acknowledgement for finance and valuation enquiries
Missed-call text-back with a useful next step
Captured leads in one simple inbox
Fair review requests after completed work
Services that match these car dealers & garages workflows
AI Phone Answering
A friendly AI receptionist for the calls you cannot take — while you are on a job, helping a customer or closed for the day.
from £149/mo
See service scope and limits →Booking & CRM Automation
Quotes, follow-ups, confirmations and reminders can create a surprising amount of evening admin.
from £199/mo
See service scope and limits →Compare every option on the service overview, including guide prices and handover rules.
Straight answers
How much does AI for a car dealer or garage cost?
As a rough guide: AI website chat from £299 setup plus from £49/mo, AI phone answering from £149/mo, and lead-capture automations from £199. We tailor it to whether you sell, buy or service cars.
Can the AI book MOTs and services?
It can collect the registration, job details and preferred time. Where a diary connection and clear availability rules are in place, it can book a suitable slot; otherwise it sends the request to reception for approval.
Do you handle 'we buy any car' style lead follow-up?
Yes. Valuation and finance enquiries can receive a prompt acknowledgement and a planned follow-up, while anything sensitive or regulated is handed to the right person. The workflow is built around your existing process.
Can an automotive AI assistant quote a vehicle valuation or finance payment?
Not unless it is using an approved, compliant system designed for that exact task. A general assistant can collect the registration, mileage, condition and contact details, then route valuation and regulated finance questions to authorised staff.
Will website chat know whether a car is still in stock?
Live availability requires a dependable feed from the dealer’s stock system. Without one, the assistant can answer stable vehicle questions and collect interest, but it should tell the customer that a salesperson will confirm the car is still available.
Can AI prioritise breakdown, warning-light or safety-related garage calls?
It can detect the approved urgency phrases and notify staff promptly, but it must not diagnose a fault or tell somebody a vehicle is safe to drive. The garage supplies the correct emergency and recovery wording used in that handover.
Can dealer and workshop enquiries go into the existing automotive CRM?
Where the CRM supports a suitable API, form or connector, leads can be mapped with their vehicle, source and requested action. I test duplicate handling and permissions so the automation does not damage established customer records.
How is registration and customer data handled in garage automation?
Only information needed for the enquiry or booking is collected and routed to named systems. Access and retention are agreed with the business, and finance, identity or other sensitive documents use the appropriate secure staff process rather than a general chat flow.
What keeps getting missed in your business?
Tell me where calls, enquiries or follow-ups are getting stuck. I'll give you an honest view of whether AI would help, or ring 01772 485 348 for a chat.