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Current guide prices · July 2026

What Does AI Cost a Small Business? Here’s the Straight Answer

Website chat starts from £299 setup plus £49 a month. AI phone answering starts from £149 a month. Smaller automations start from £199, while custom integrations start from £1,500. I’ll confirm the full cost—including any running charges—before you decide.

Guide prices help you budget. Your written quote is the price that matters.

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Fixed quote before workNo hidden add-ons
Sam reviewing AI service costs for a small business

Written and reviewed by Sam Swain · Updated 12 July 2026

AI cost by service & business type

Service / business typeWhat it does for youPrice from
AI Website Chat AssistantAnswers approved questions and collects booking requests 24/7£299 setup + £49/mo
AI Phone Answering / ReceptionistCovers calls and collects agreed booking or message requests£149/mo
Missed-Call & Lead-Capture AutomationMissed-call text-back and captured leads in one inbox£199
Reviews & Reputation AutomationAsk each eligible customer for an honest review at an agreed time£99/mo
Booking & CRM AutomationQuotes, follow-ups and reminders in the background£199/mo
Tradespeople (plumber, electrician, roofer)24/7 chat & phone cover, missed-call text-back£149/mo
Salon / barberAI booking, reminders, review requests£149/mo
Restaurant / takeawayAI chat for bookings & FAQs, review automation£149/mo
Pet business (groomer, walker, sitter)AI booking assistant, reminders, lead capture£149/mo
Cleaner / cleaning companyAI quoting chat, missed-call text-back, CRM£149/mo
Estate agent / lettingsAI chat to qualify enquiries, book viewings£199/mo
Accountant / professional servicesAI phone answering, lead routing, follow-ups£199/mo
Website Care PlanUpdates, security checks, backups and support£29/mo
Custom AI IntegrationBespoke automations, AI into your own tools£1,500

All prices are starting guides — see the services for full inclusions, or ask me for a fixed quote.

What actually affects the price

1

What you want it to do

Answering website chat is the lightest touch (from £299 setup + £49/mo). Add phone answering, booking or CRM automation and there's more to set up and run — that's the jump to from £149/mo.

2

Setup and running costs

A smaller automation such as missed-call text-back starts from £199 to set up, with phone or message usage listed separately. Hosted services and ongoing support are billed monthly at the price shown in the table.

3

Custom integrations

Wiring AI into your existing tools, website or CRM, or building something bespoke to how you work — from £1,500 with a fixed written quote so it never drifts.

AI cost questions, answered straight

How much does AI cost for a small business in the UK in 2026?

As a guide, website chat starts from £299 setup plus from £49/month, AI phone answering starts from £149/month, and smaller automation setups such as missed-call text-back start from £199. Phone, message or software usage can add a running cost. I list that separately and confirm the exact price before you decide.

How much is an AI chat assistant for my website?

From £299 to set up and train it on your business, plus from £49/month to keep it running and looked after. It answers visitor questions round the clock, qualifies leads and can book jobs straight into your calendar — so you stop losing enquiries that come in after hours.

How much does AI phone answering cost?

AI phone answering starts from £149/month. It can cover calls when you are unavailable, take messages and handle agreed booking requests 24/7. The value depends on your call volume and the enquiries you currently miss, so I will not promise a payback figure without looking at your numbers.

Are there ongoing monthly costs?

It depends what you choose. Assistants and phone answering are monthly because they use live services that need hosting and maintenance. One-off automations can have a setup fee plus any third-party usage costs. I list those costs before you agree to anything, and optional ongoing support is quoted separately where needed.

Are there any hidden costs?

No — the price is the price. Everything is quoted fixed before I start. The only third-party extras are things like a phone number or SMS credits where a job needs them, and I'll always tell you about those before you commit.

Isn't AI just for big companies?

No. Small firms often benefit from one narrow improvement, such as covering out-of-hours calls or sending reminders. I start with the bottleneck that costs you the most time, explain the trade-offs, and keep a person in the loop wherever judgement is needed.

Will an AI assistant sound robotic or annoy my customers?

Set up properly, no. I train it on your business, your tone and your real answers, and anything it can't handle gets passed straight to you. The goal is to help customers get answers fast and book — not to trap them in a bot. Judge it by the results and the reviews, not the buzzword.

How much does a custom AI integration cost?

Bespoke work — connecting AI into your existing tools, website or CRM, or building an automation that's unique to how you work — starts from £1,500 with a fixed written quote after a free scoping chat. Most small-business projects land between £1,500 and a few thousand, and you'll know the exact number before anything starts.

Want an exact price for AI in your business?

Tell me what you do and I'll give you a fixed price today — no sales call, no obligation. Or ring 01772 485 348.